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Sanditon Celebrated With a 12 Metre Painted Mural


ITV’s Sanditon, the dramatisation of Austen’s unfinished final novel, was highly anticipated, but to generate extra buzz for its launch, ITV came up with a rather novel form of promotion. It commissioned the renowned landscape painter, David Downes, to create a huge mural painting on a advertising billboard in Charminster, a suburb of Bournemouth in Dorset.

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